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Maximizing Marketing Impact: The Real Value of Lenticular Printing Imagine your marketing materials didn't just sit there, but grabbed attention—literally changing depending on how someone looked at them. That's the power of lenticular printing. But is this eye-catching technique more than a gimmick? Let's dive into the costs and the potential payoff... Understanding Lenticular Printing Costs and ROI Lenticular printing stands out as a premium choice in the marketing realm, and has a higher cost than traditional paper printing. Given ...

Lenticular Printing for Event Promotions, Trade Shows, etc - Making your message unforgettable. Lenticular printing offers a unique way to advertise your business during an event promotion and stand out from the competition during a trade show. Trade shows are all about understanding the competition in your industry, eyeing up their booths, advertisement strategies, products and services. In both event promotions and trade shows, it is imperative that your product can make an impression from a sea of colorful and ...

Lenticular Print: What It Is and 6 Common Uses in Marketing Imagine holding a picture that transforms as you tilt it. Perhaps the picture morphs, zooms out, or plays a short animation. If you have ever encountered an image like this, you've experienced the magic of lenticular printing. In this blog post, we will explore lenticular printing and six common applications of the technology in marketing. What is Lenticular Print? Lenticular printing is the process used to create ...

Lenticular Do's and Dont's People often ask us what makes for a great lenticular. Is it the lens, the press, the interlacing software? All of those things are important, but nothing is more important than creating a design that works. So since you're here reading this, you likely are considering producing a lenticular print, and you're probably contemplating how to design it. With that in mind, let's take a look at some of the "do's and don'ts" of lenticular. Do: ...

Cereal collectibles hold a nostalgic charm across generations. If you are “of a certain age,” you likely remember finding 3D baseball cards in boxes of Kellogg’s cereal.  These seemingly magical cards were created for Topps trading cards in the 1970’s and early 1980’s. These unique items were more than just a marketing gimmick; they were a cultural phenomenon. They became iconic for their innovative design and the excitement they brought to breakfast tables across America. The Scale of Imagination: ...