Blog

Medical Marketing And Lenticular Printing In the 25 years we’ve been producing lenticular we’ve noticed some trends in the use of this medium. One of those trends is that certain industries seem to have really discovered the power of the medium more than others. The clearest example of that may be the medical marketing industry. Whether it’s medical device companies, pharmaceutical companies, hospitals or even individual medical practices, medical marketers consistently use lenticular to convey their message. A common use ...

Lenticular Printing Serious Marketing Tool? Imagine if an alien came to earth and took a look at a comic book. His/her/it’s first question may be “so this technology of printing on paper exists to entertain children?” Well of course printing can be used for fun but it can also be used to communicate serious messages including powerful marketing messages. This is true of any communication technology and it’s certainly true of lenticular lenticular printing serious marketing tool. While having Mickey Mouse ...

Why Lenticular? Okay, so I’m in the business of marketing this specialized printing. But it never fails to amaze me that lenticular printing is not in every marketer's bag of tricks. It’s printing that animates! For decades it was exclusively used for cute tchotchke or baseball cards, maybe a political pin or winking eye. But people are just beginning to understand the power of animated printing to tell their marketing story. I sometimes wonder if the first creators of television ...

The New Website! Well it’s about time!  We’ve had a web presence as long as there’s been a web to to be present for and we’ve continually updated the site. It was definitely time for a refresh, so out with the old and in with the new. It’s chock full of lenticular samples and information and even includes a little explainer video. So if you don’t feel like reading, you can sit back and watch a cartoon. That’s what we’d rather do, ...

What Our Lenticular Printing Services can do for You Business owners are always on the lookout for a unique way of advertising their businesses, products or services. It seems most businesses have bought into social media and other marketing methods, so what’s the next step to creating a business image with a difference? How do you put yours into a league of its own so it gets noticed? Do you scream about it from the rooftops? Do you hire billboard space? ...

World3D travels the world… and sees lenticular! When I first started in this business 18 years ago, (yikes!) I rarely saw lenticular printing "in the wild”. It was out there, but I’d happen upon it maybe once a month. Now I see it many times every week just in my daily jaunts around town. But even I was surprised what I found when taking a trip to Thailand this summer. Buddhist temples had lenticular souvenirs showing golden Buddhas in 3D! A ...